In his latest column, The ‘satisfied’ in surveys, Randy David corners a critical thought many of us have probably realized at some point regarding public “approval” or “satisfaction” surveys. On these polls, which are regularly performed in this country by Social Weather Stations and Pulse Asia Research:
Unfortunately, it is not awareness of the public official’s performance of his or her duties that is explicitly being probed here, but mere awareness of the official’s presence in the media. Let us imagine ourselves being asked the same question with regard to Vice President Binay’s performance in the last three months…
…it makes little sense to rate the performance of a vice president as vice president, given that the function of this position is largely that of a spare tire. In VP Binay’s case, it would make more sense to assess him in his role as presidential adviser on overseas Filipino workers’ affairs or as chair of the Housing and Urban Development Coordinating Council (HUDCC). In this regard, it might be worth probing, for instance, how much the public knows of Binay’s duties as HUDCC chair. My guess is: not much…
What, then, does this artifact of public opinion represent? In all probability, it represents a general emotional predisposition toward a person or an institution.
David avoids making the connection, yet one cannot help but think that the same conclusion might apply to that most important of polls, the one with true legal and social consequences: the election of government officials.